The main aim of the Erasmus+ Key Action 2 project “Calling Youth to Action in a Global Visibility Drive” is to promote the value of volunteering in terms of benefits to the host organisation and the volunteer. The project brings together ICYE member organisations from 21 countries around the world to develop a visibility and promotion strategy that is realistic, cost effective, well-timed and successful.
The project started with the Visibility Kick Off in Berlin (6-9 November 2016), where the team of facilitators drafted the programme of the international multiplier training to take place in Accra, Ghana, 16 – 20 November 2016.
From January to August 2017 all participating organisations will implement a visibility strategy by running promotional campaigns in their respective countries with the support of local and international volunteers.
The project will come to a close at the Visibility Evaluation in Paris, France in September 2017, where the campaigns will be presented and their success assessed.
A Visibility Guide outlining an effective promotion strategy for the volunteering field will be produced at the project’s end with best practice examples for a successful visibility drive.
Project Partners: Grenzenlos Interkultureller Austausch – ICYE Austria, ICYE Bolivia, ICYE Brazil, Centre for Sustainable Development Vietnam, ICYE Colombia, ICYE Denmark, Maailmanvaihto – ICYE Finland, Jeunesse et Reconstruction – ICYE France, ICJA Freiwilligenaustausch weltweit – ICYE Germany, ICYE Ghana, AUS – ICYE Iceland, ICDE-India, ICYE Kenya, SIIJUVE – ICYE Mexico, AJUDE – ICYE Mozambique, ICYE Nepal, ICYE Nigeria, FIYE – ICYE Poland, KERIC – ICYE Slovakia, ICYE Switzerland, ICYE-UK.